Innovation Strategy LLC

Innovation consultancy with over 20 years of experience in the development of research-based marketing strategies and product designs for clients ranging from Fortune 100 to new ventures.

Expertise in:

Team leadership: Direct portfolio level and brand level innovation strategy and new product development projects.

Revitalizing brands: Articulate brand essence to envision opportunities that are on-equity.

Brand extension: Create strategic direction to grow brands in ways that are relevant to consumers and on-equity.

Pipeline planning: Establish priorities for R&D portfolio of projects to meet consumer needs and business goals.

Expanding market share: Determine how to best leverage and extend iconic products to gain shelf space.

Design organization:  Create and facilitate culture of innovation.

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